Beerox was born from Roxana's daydreams, carrying the voice of her inner child—funny, curious, and unapologetically messy. At first glance, Beerox seems playful, but beneath its humor lies something more profound: a character that doesn’t quite fit in. With two eyes but only one that sees, Beerox exists between worlds, both insider and outsider, observer and participant.

For Roxana, who studied design in Italy and later found her artistic voice in Canada, Beerox reflects her own in-between journey: navigating cultures, disciplines, and identities. It stands as a reminder that not belonging everywhere can also mean belonging uniquely to oneself. Through Beerox, Roxana invites viewers to reconnect with their own hidden child, to embrace imperfection, and to see the beauty in standing slightly outside the lines.